Market Correlation and Predictions
Correlation analysis allows you to measure the strength of the relationship between certain data points and actions (not the cause). Using a linear regression analysis for marketing purposes can open up new doors and insights that you otherwise would not have discovered.
• Regression Analysis
• Analyze if social engagement relates to pageviews
• Discover whether e-mail open rates relate to conversion
• Learn whether Page Authority relates to organic pageviews
• Predict: pageviews, conversions, and more.
• Advise on how to improve levels of customer satisfaction (simple survey required if data non existing)
• Predicting the impact of social media advertising on sales/or conversions
• Generalized question: What is the effect of Facebook advertising on the company’s sales/ or conversions, given the effects of YouTube and newspaper advertising?